by Smackcoders Inc., on WordPress.org
Powerful WP import export plugin to bulk import and export posts, pages, custom post types, WooCommerce products, ACF fields, and more using CSV, XML, …

Step 1: Import File Upload
WP Ultimate CSV Importer is your all-in-one WP import export solution to easily upload, insert, and manage WordPress content in bulk. Whether you’re working with WooCommerce products or orders, ACF custom fields, JetEngine, Yoast SEO, users, comments, or other custom post types, it offers a flexible and easier way to import & export CSV, XML, or Excel files, saving you hours of manual effort.
To enable exporting feature, you’ll need the WP Ultimate Exporter add-on. Once you install and activate the Importer plugin, you’ll be prompted to add the Exporter( and other available add-ons) via the plugin dashboard or when you visit the Export page.
What’s New in Version 7.39
Version 7.39 is a valuable update for SureCart users, introducing import and export support for SureCart modules in WP Ultimate CSV Importer Free. You can now import SureCart Products, Orders, Coupons, and Customers using CSV files. In addition, you can export SureCart Products, Coupons, and Customers. This update helps you manage and migrate your store data directly within WordPress.
Try Before You Install
Experience the Pro plugin in action: Live Demo »
Try by creating a Private Trial
Key Features of WP Import – Ultimate CSV/XML Importer
Key Benefits
Accelerate Workflow (bulk import/export): Easily handle large datasets in minutes, saving valuable time and simplifying website updates. Whether launching a new site or updating content, the bulk import/export features boost productivity and reduce manual work.
Extensive Plugins Compatibility: Enjoy smooth integration with plugins like WooCommerce, Yoast SEO, WPML, Advanced Custom Fields, MetaBox, JetEngine, Directory plugins, LMS plugins, Membership plugins, and more. This ensures your core content, taxonomies, multilingual data, SEO settings, and other essential data, migrate without any hassle.
Single Post Import-Export: Experience the new way of content transferring. Export and import individual posts, pages, and custom posts content as CSV, directly from the edit or create view in dashboard, eliminating the need to process a bulk dataset.
Error-Free Migrations: Minimize mistakes with the plugin’s intuitive drag-and-drop interface and detailed logs. Support for CSV, XML, Excel, and TSV formats. Ensures accurate mapping and preserves data integrity during every import or export.
Advanced Filtering: Speed up content imports with flexible condition-based filtering. Import only what you need by setting rules based on titles, authors, taxonomies, and more. No need to edit source files manually.
Seamless Imports: Upload your CSV,XML, or Excel file. The intuitive interface simplifies even the most extensive imports, making it accessible to all users.
Smart Field Mapping: Quickly align data fields with WordPress fields for efficient and precise data transfers.
Real-Time Progress Tracking: Monitor imports live to identify and resolve issues instantly.
Comprehensive Logs: Access detailed import logs for transparency and troubleshooting.
Pre-Import File Validation: Ensure error-free imports by validating your data while uploading and before import.
Server-Side Error Handling: Identifies server-related issues like timeouts or memory limits for smoother, more stable imports.
Multiple Upload Options: Import files directly from your device, a URL, or FTP/SFTP sources.
Broad Format Support: Handle file types like CSV, XML, Excel, TSV, and more, ensuring compatibility with various platforms.
Customizable Imports: Leverage custom functions to tailor the import process to your specific requirements.
Advanced Filtering Rules: Apply multiple AND/OR filter conditions to selectively import only the rows that match specific criteria—perfect for targeted updates or partial data imports.
Hassle-Free Image Imports: Automatically add and link images to your posts or products during the import process.
Boost SEO: Enhance image visibility with auto-generated alt text and titles for search engines.
Efficient Media Management: Simplify handling of large media libraries without manual uploads.
Resolve Media Import Failures: Get the list of failed images import with summary logs. Edit and reimport for a complete and accurate media library.
Need to move content from one WordPress or WooCommerce site to another? WP Ultimate CSV Importer offers Migration and One-Click Import feature. You can now do the content migration in just a few clicks, no need to manually configure field mappings or other settings.
This feature requires the Export Add-on, which gives you access to a special Migrate option during export.
Refer to more detailed instructions on our Migrate & One Click Import documentation.
Watch the video tutorial below related to how to migrate and one click import data with Ultimate CSV Importer.
Here are the list of plugins, we’ve added import and export compatibility with WP Ultimate CSV Importer.
Find more integrations in our Importer Pro third-party supported plugins documentation.
Easily handle bulk imports and migrate thousands of records in minutes. The free version includes supports for Advanced Custom Fields (ACF), JetEngine, Toolset Types, MetaBox, and Pods, however, with limited field compatibility. For ACF, we support Basic fields, Choices, and JQuery fields. If you require a complete fields support for any Custom Fields plugin, please upgrade to WP Ultimate CSV Importer PRO version. You can try the import and export of JetEngine CCTs with the latest version.
Prepare your CSV files in Google Sheets, Excel, or any text or spreadsheet editor, then import them using the intuitive drag-and-drop field mapping feature. Quickly import data from any CSV file into WordPress. Map your file’s fields to WordPress fields in a few clicks and import content, media, taxonomies, and custom post types without hassle.
Simplify complex migrations with full support for XML file imports. This feature ensures the integrity of intricate data structures, enabling direct XML uploads without any additional steps. The plugin supports importing custom post types such as products, events, or portfolios while preserving categories, tags, and taxonomies for a flawless transition.
Import data from Excel files (.xlsx or .xls) into WordPress. Whether you’re migrating content or just uploading new entries, the plugin processes Excel spreadsheets with ease. Built-in support for custom post types, taxonomy terms, and media handling ensures your Excel imports are just as powerful as CSV or XML.
Expand your global reach with multilingual content management. The plugin integrates with WPML and Polylang for effortless translated content imports and exports.
Expand the capabilities of this WP Import Export plugin with our add-ons listed below. Easily import, export, and manage users, products, and custom data types.
Bulk Export WordPress content with our WordPress All Export for CSV and XML add-on. This tool turns content management into a two-way process, streamlining backups, migrations, and sharing.
Effortlessly manage user accounts with the WordPress Users & Members Import from CSV add-on and its export counterpart.
Simplify product management for your WooCommerce store using the WooCommerce Products & Bundle Import add-on.
Upgrade to the Pro version to unlock more powerful features such as:
Explore WP Ultimate CSV Importer Pro.
Recognized by one of the most respected sources in the WordPress community, WP Mayor recommends WP Ultimate CSV Importer as a powerful and reliable solution for seamless WordPress data migration. Read the full review article